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July 18, 2023

The Importance of Last Mile Delivery Tracking

July 18, 2023

The Importance of Last Mile Delivery Tracking

Bala Panneerselvam
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‍ The surge in online shopping has brought to the fore the importance of the entire logistic chain, and more critically, its final stretch, commonly known as the last-mile. The efficiency of the last-mile determines the customers' satisfaction level and ultimately shapes your online business's reputation. But, managing this delicate stage efficiently is a challenge that merchants face. Going even further, efficient last-mile delivery tracking comes in as a critical solution.

The Concept of Last-Mile Delivery

To those unfamiliar with this term, last-mile delivery refers to the final step in the shipping process where a product gets dispatched from the hub to the final delivery destination — often a personal residence. This last step can often be the most complex and challenging part of the entire shipping procedure.

The Relevance of Efficient Last-Mile Delivery

As the last touchpoint in the shipping process, last-mile delivery has a significant impact on customer opinions about businesses. An efficient last-mile delivery process can leave a lasting positive impression. On the flipside, a less efficient process can have severe after-effects. According to a report by Business Insider, inefficiency in last-mile delivery could cost businesses up to $1.1 billion annually.

The Necessity of Last-Mile Delivery Tracking

Last-mile delivery tracking is a solution to achieving efficiency in this process. It offers transparency and the ability for both customers and businesses to monitor the shipping process.

The Benefits of Last-Mile Delivery Tracking

  • Builds Trust: Last-mile delivery tracking builds a reputation for transparency and trust among consumers, translating to increased loyalty and repeat purchases.
  • Increases Efficiency: Real-time tracking helps businesses pinpoint issues and inefficiencies in their delivery process, allowing them to take proactive measures.
  • Reduces Costs: According to the American Trucking Associations, delivery delays at urban intersections cost logistic companies an estimated $50 billion annually. Efficient tracking can significantly reduce these costs.

Improving Last-Mile Delivery Tracking with ZORP

ZORP’s technology platform leverages advanced technology tools to streamline last-mile delivery tracking. With ZORP's applications, businesses can manage work more efficiently, gather insights, get alerted when things go wrong, and have real-time visibility into their delivery process. ZORP's technology helps businesses improve operational efficiency, substantially reducing costs and improving customer satisfaction.


As ecommerce grows, so does the need for efficient last-mile delivery and, ultimately, reliable last-mile delivery tracking. Embracing advanced technologies like ZORP can significantly enhance last-mile delivery tracking, boosting efficiency, reducing costs, and elevating customer satisfaction.

Frequently Asked Questions

What is last-mile delivery?  

Last-mile delivery refers to the final step of the delivery process when a package travels from a hub to its final destination.

Why is last-mile delivery tracking important?  

Last-mile delivery tracking is vital for maintaining transparency, increasing efficiency, and reducing delivery costs.

How does last-mile delivery tracking build consumer trust?  

It gives customers the ability to monitor their package's location in real-time, thus fostering a sense of transparency and trust.

What role can ZORP play in last-mile delivery tracking?  

ZORP's technology platform provides advanced technological solutions designed to enhance last-mile delivery tracking by providing real-time monitoring and alert systems.

How much could inefficiency in last-mile delivery cost businesses?  

According to Business Insider, inefficiency in last-mile delivery could cost businesses up to $1.1 billion annually.

Discover ZORP's Last-Mile Technology

Navigate the challenges of last-mile delivery with ZORP's cutting-edge technology. Enhance your operational efficiency, reduce costs and boost customer satisfaction.

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